產品型組織結構的優點是具有較大靈活性，當企業涉足新的產品領域時，只要在

產品型組織結構的優點是具有較大靈活性，當企業涉足新的產品領域時，只要在組織結構上增加一個新的產品系列部就行了；有助企業對各個產品系列給予足夠的重視，由於每種產品都有相對應的產品經理負責，所以即使是名氣再小的品牌也不會被忽略。而且體現了分權化的經營思路，有利於調動產品部經理的積極性，產品經理對於市場上出現的情況反應比專家委員會更快，可以為某一產品設計具有成本效益的營銷組合。這種組織形式著重對國內和國際業務進行統籌安排，產品經理關心的是整個部門的總利潤，而不論利潤來自國內還是國外，使企業各部門的註意力集中與產品技術和產品市場上，促進了新產品的研發和國際市場的開拓。

Results (English) 1:

The advantages of the product structure of the organization is to have greater flexibility when companies involved in new product areas, as long as the addition of a new product family unit in the organizational structure on the line; to help companies to give enough attention to each product line, due to the each product has a corresponding product manager in charge, so even fame and then a small brand will not be ignored. But also reflects the decentralization of business ideas, help to mobilize the enthusiasm of the product manager, product manager for the situation on the market react more quickly than the Committee of Experts, it can have a cost-effective marketing mix for a product design. This organization focuses on domestic and international operations co-ordination arrangements, product manager for concern is the total profit of the entire department, and attention regardless of profits from domestic or foreign, so that all parts of the business and focus on product technology and product markets, promote the development of new products and open up international markets.

Results (English) 2:

The advantage of a product-based organizational structure is that it is flexible, and when the enterprise is involved in new product areas, just add a new product line part of the organization structure; So even brands with small fame won't be ignored. And reflects the decentralized business ideas, is conducive to mobilizing the enthusiasm of product managers, product managers in the market situation is faster than the expert committee, can be a product design cost-effective marketing mix. This form of organization focuses on the overall arrangement of domestic and international operations, product managers are concerned about the overall profits of the entire sector, regardless of whether the profits come from domestic or foreign, so that the attention of all sectors of the enterprise and product technology and product market, promoting the development of new products and international market development.

Results (English) 3:

The advantage of product-based organization structure is that it has great flexibility. When an enterprise enters into a new product field, it only needs to add a new product series department to the organization structure. It helps the enterprise to pay enough attention to each product series. Because each product has its corresponding product manager in charge, even the brand with the smallest reputation will not be ignored. It also reflects that The idea of decentralization is conducive to mobilizing the enthusiasm of product managers. Product managers respond faster than expert committees to market situations, and can design cost-effective marketing mix for a product. This organizational form focuses on the overall arrangement of domestic and international business. Product managers are concerned about the total profits of the whole department, regardless of profits From home or abroad, the attention of all departments of the enterprise is focused on product technology and product market, which promotes the research and development of new products and the development of international market.